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Home Service Empire

By Cameron Bawden

At just 22, Cameron Bawden launched Green Mango Pest Control in Arizona with nothing more than a beat-up truck, a flip phone, and a friend with dreams as big as his.

Home Service Empire: How I Built, Scaled, and Sold a Family of Businesses Worth Over $100 Million is both a behind-the-scenes story and step-by-step guide to building a thriving company—from HVAC to landscaping to cleaning—that buyers fight to acquire.

In it, Bawden reveals his Value Vortex framework—nine principles covering everything from culture and systems to premium positioning and exit preparation, all of which drive value and are relevant to every service business.

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Additional Information

Whether you're grinding toward your first million in revenue or preparing for an exit, Bawden's proven strategies show how to build a business that runs without you. Among business and marketing books focused on service companies, Home Service Empire stands out for its practical, battle-tested approach to creating lasting value for your customers, your team, and yourself.

About the Author

Cameron Bawden is a serial entrepreneur, mentor, and creator dedicated to helping service-based business owners scale smarter, lead better, and improve 1% every single day—both personally and professionally.

Cameron has built, scaled, and sold multiple companies, including Arizona's largest privately owned pest control company, Green Mango Pest Control. 

Having achieved more than $100 million in total exits across several ventures, Bawden now mentors other ambitious owners inside The 1% Club. He lives in Arizona with his wife and two children. 

ISBNs:

  • 978-1-968339-84-5 (Hardcover)
  • 978-1-968339-85-2 (Paperback)
  • 978-1-968339-86-9 (eBook) 

Genre:

  • Nonfiction
  • Business & Entrepreneurship
  • Leadership Systems & Operations
  • Personal Growth
  • Inspiration

Themes:

  • Building to Sell (creating a business that thrives without the founder)
  • Systems Thinking (documenting, training and auditing for scalability)
  • Entrepreneurial Resilience (surviving debt, failure and uncertainty)
  • Identity Shift (evolving from operator to owner)
  • Value Creation (focusing on what buyers actually care about)
  • Freedom Through Structure (using systems to reclaim time and choice)

FAQs: 

 

Q: What is Build to Sell about?
A: Build to Sell is Cameron Bawden’s firsthand account of building, scaling and ultimately selling a service business for a near nine-figure exit. Blending personal storytelling with practical frameworks, the book shows entrepreneurs how to create businesses that are scalable, sellable and sustainable—without being trapped in daily operations.

Q: Who is Cameron Bawden?
A: Cameron Bawden is a serial entrepreneur who built and scaled multiple service businesses, including Green Mango Pest Control, which grew into the largest privately owned pest control company in Arizona. He has completed multiple exits totaling more than $100 million.

Q: What makes this book different from other business or entrepreneurship books?
A: Unlike theoretical business guides, Build to Sell is rooted in lived experience. Cameron shares real mistakes, hard-earned lessons and the exact systems that transformed an unsellable business into one buyers competed to acquire.

Q: Who would enjoy reading Build to Sell?
A: Entrepreneurs, founders and business owners who want to scale beyond the $1–3 million plateau, regain time freedom or prepare for a successful exit will find this book practical, motivating and eye-opening.

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