How to Save Yourself From a Disastrous Book Launch with Scott Duffy

Jul 13, 2022

Scott Duffy is an entrepreneur and business strategist who's listed as a “Top 10 Speaker” by Entrepreneur and has been named one of the “Top Influential People To Follow” by Yahoo! Finance.

But that's not why I brought him on the pod. I brought him on because he's also the author of three different business books on three different topics, from three different publishers and launched in three entirely different ways. When I was at his mastermind a few weeks ago, he articulated why entrepreneurs should launch books in a way that was clearer than I'd ever heard. That's why I wanted him on the show but what I actually got out of our talk was so much more.

In this episode, we got into the importance of subtitles, why authors should be featured on their book covers and how his most recent book launch was a disaster.


RELEVANT LINKS: 

 

Scott's site

Scott's books

Scott speaking information



RELATED EPISODES:  

What I Learned From the Party Girl Re-Launch

What Book Would Help Build This Entrepreneur's Business?

Approaching Your Book Like It's a Business with Bonnie Habyan


TRANSCRIPT:


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