While we have written and published books in under a month, the ideal scenario is for us to be able to spend between four and six months working with you on it. All of this is contingent upon our schedule. We are a boutique company that releases no more than two books a month so while we may be able to bring you into the fold quickly, it's possible that we won't be able to release your book for some time.
Do you get my book in stores?
No, but you can! If you purchase our Premiere or Diamond package, any store can order it. Check out Anna's podcast episode on different methods for getting books in stores here.
Do you publish my book only on Amazon?
For Entry and Essential packages, yes. For Premiere and Diamond packages, we also make your book available online at up to 40,000 other outlets, including Barnes & Noble, Target and Walmart.
Can you make my book a New York Times bestseller?
No but there are companies we refer to that can assist you in helping your book hit both the New York Times and Wall Street Journal bestseller lists.
If I hire you to write a book for me, who keeps the proceeds?
You will keep all proceeds from the book but please keep in mind that few make money from book sales. The money comes from what you can do with the book to leverage your career. To set expectations, know this: when one of our authors appeared on a major national morning show, reached out to his social media (a reach of 700k+) and had the book featured on a number of different mainstream outlets, he sold 1000 books—and that was considered excellent! Though he only made a few thousand dollars from book sales, the new clients he attracted as a result of the book and media appearance made him hundreds of thousands of dollars.
If I hire you to write a book for me, will we share a byline?
No, unless there's a reason you'd like us to share a byline. The book is by you; we are just extracting it from you and putting it in its best possible form.
Who makes the final decisions about editing, title and cover—you or me?
While we always want to adhere to your wishes, you're hiring us to help you because of our decades of experience in publishing so we strongly urge you to follow our direction.
Can I sell the movie rights to a book I do with you?
Yes! Several of our books have been optioned for movies and since you own your book rights, you are free to do that without our involvement.
Will you sign an NDA?
We can but rest assured we are not out to steal anyone's ideas; as writers, we can barely keep up with our own! And please keep in mind that since you'll be publishing this book, it will soon be accessible to everyone. But if our signing an NDA is important to you, we absolutely will!
How many books can I expect to sell?
The figure can range from 300 copies to millions but this journey isn't about book sales. It is about creating and releasing an exquisite piece of material that can serve as your calling card for the rest of your life. If you're looking to make your investment back through book sales, you will be disappointed. If you are looking to use your book to land new clients, speaking gigs or anything of the sort, expect to make your investment back many times over.
What if I want to sell my book to a traditional publisher?
If you want to sell a book to a publisher, you should not reach out to us but instead write a book proposal and seek an agent. (We do not do agent introductions.)
Is your company right for me?
How do I know if you're the right publishing company for me?
Our core business is writing and publishing business books for founders and CEOs who want to build their authority.
If that doesn't describe you, we also have products for non-entrepreneurs who want to write and publish their own books.
If you're a member of the first community, pleaseclick here, If you're a member of the second community, pleaseclick here.
What's the difference between using you and using an editor and cover designer I find on a freelance website?
Hiring us means working with a team that has a collective three decades working in publishing who have published New York Times, Wall Street Journal and USA Today bestselling books. We work with the top editors, layout designers and cover designers. We are run by a NY Times bestselling author whose books have landed her on Today, Good Morning America, The Talk and more. While you absolutely will be able to find freelancers on sites like Upwork or Fiverr that can edit, layout, cover design and launch, if your book is important to you, it's probably important to put yourself in proven hands.
Do you publish novels or children's books?
We do. Please note, however, that our business model is based on you earning back, in terms of new clients, 10-100 times what you pay us and you may not be able to do that with a novel or children's book.
How does your writing and publishing process work?
For books that we write and publish, you'll give us a few hours a week of your time and leave with a legacy-leaving book within six months.
We also edit and publish books that are already written but that process varies depending on the state the manuscript is in.
For the books we write, once we have a signed agreement, you will be connected to a writer on our team (some of whom have written for publications like theNew York Times, others who areWall Street JournalandUSA Todaybestselling authors). Your author will work with you to craft a manuscript entirely in your voice. The work will be done over a series of scheduled phone calls or meetings. You will also be connected to a project manager who will guide you through this entire journey.
After your interviews are done, your writer will deliver a first draft and you will be asked to provide notes. Your writer will rework the manuscript until you're happy.
Once you approve the final manuscript, it will be given a developmental edit, copy edit and proofread.
You will be given a cover questionnaire to fill out and be asked to provide links to book covers you like. We will create four different options based on your desires and you will select one for us to expand on. If you're not happy with our work at this point, please tell us! We will keep working on the cover until you're thrilled but a cover cannot be changed once you've approved it.
The back cover will include your bio, book description and author photo. We will write your book description and author bio for you with your input.
Your back cover may also include a blurb or two. Blurbs are short recommendations in quote form from luminaries that you are responsible for securing. If you don't know who to approach, we encourage you to look for those who may not be household names but are luminaries in your field or simply have something which recommends them (bestselling author, TEDx speaker, etc). If you do not know anyone who fits, we encourage you to spend the time between your signing with us and your cover design reaching out and getting to know them. Please note that blurbs are not required and most book experts agree that they do not help sell books (have you ever bought a book because of the blurber?) They are solely for "social proof" and you can acquire none, one or dozens; it's entirely up to you.
A foreword is also not required and in some cases, a snippet from the foreword can be used as a blurb.
Once your book is laid out and your cover designed, it will be made available for purchase on either Amazon or to Amazon, Barnes & Noble, Target and up to 40,000 other outlets, depending on the package you have purchased. If it is uploaded to Ingram, it will be available on Barnes & Noble, Target, Walmart and a number of other online outlets.
While we offer extrasthat include marketing and PR services, please note that we are not publicists. We refer our clients to numerous outside experts and are happy to do the same for you. It's never too early to start coming up with a launch plan.
My book just needs editing and publishing. Can you do that?
We can do that but do keep in mind that "just needs editing" can mean a myriad of different things. Most manuscripts need substantial work to be published at a level that make it into a book that's indistinguishable from a traditionally published New York Times bestseller. We have an Entry package for books we publish under our secondary imprint but we can't publish any book under the Legacy Launch Pad imprint unless it meets our standards. This means that if you would like to be published under our main imprint, it's likely you would need to purchase a publishing package that includes significant editing.
Can I see some examples of books you've published?
We have a list of current releases here and you can purchase any of them here.
Do you help me market my book?
While we consult with you on generating leads from your book, client acquisition from your book and more, we aren't a marketing company. We do have a vetted group of publicists and book marketers we connect our clients to.
Do you do paperback and hardcover or just ebooks?
Our Essential and Entry packages are ebook only, our Premiere package is ebook and paperback and our Diamond package is ebook, paperback, hardcover and audiobook.
I already launched my book and things didn't turn out as I'd hoped. Can you re re-launch it?
Yes, as long as you have access to the Amazon account where the original book was uploaded. Keep in mind that a proper re-launch that will get you the results you're seeking can involve a complete restructuring and editing of the book, a new cover, new description, new keywords and categories and occasionally even a new title.
I already have a book and cover ready to go. Can you just launch my book for me?
A large part of our publishing process is finishing the book, which includes editing and cover creation, so it doesn't make sense to hire us if your book and cover are finished. We are not able to just launch.
Can you work on commission so I pay you once my book has started making money?
What if I work with you but then I don't like the finished product?
We will not stop working on this book until you love it. We're not happy until you are. Still, we always like to remind clients that they hired us for a reason—that we have decades of publishing experience and that while we certainly don't know better than them about most things, when it comes to publishing, we probably do.